ABOUT

THE LABEL

Miss Piggy Soulwear was created for real life.

Not for special occasions.
For ordinary days.

For calm mornings, quiet afternoons and evenings when comfort matters more than appearance.

The brand focuses on pieces that feel good to live in. Clothes that move with you, support your rhythm and quietly become part of your everyday life.

Instead of chasing trends, Miss Piggy Soulwear focuses on timeless comfort, thoughtful design and materials chosen with care.

Soulwear made to feel right.

Miss Piggy Soulwear was founded in Portugal by graphic designer Rita Costa.

After years working in design, Rita felt the need to create something more personal.

A brand that reflected a slower, more conscious way of living.

Miss Piggy Soulwear grew from a simple idea: clothes should support how we want to feel during the day.

Comfortable, honest and easy to wear.

Today the brand reflects that vision.

Pieces designed with intention, made for real life and created to last beyond seasons.

Miss Piggy Soulwear focuses on organic and recycled materials whenever possible.

Organic cotton brings softness and breathability.

Recycled fibres help reduce waste and give existing materials a second life.

All pieces are produced on demand.

This means items are only made once an order is placed, helping avoid unnecessary stock and reducing overproduction.

A slower way of producing, aligned with a more conscious way of consuming.

Every order plants a tree.

Through this initiative, Miss Piggy Soulwear contributes to global reforestation projects that help restore ecosystems and support local communities.

It is a small gesture with a long-term intention:

To give something back to the planet that inspires the brand.

Miss Piggy Soulwear is about presence.

Clothes that feel natural on the body, calm in the mind and honest in their intention.

Not made to impress.
Made to feel.